A beautiful product that doesn't work very well is ugly.

I think subconsciously people are remarkably discerning. I think that they can sense care.

If you're not trying to do something better, then you're not focused on the customer and you'll miss the possibility of making your business great.

I figured out some basic stuff: that form and colour defines your perception of the nature of an object, whether or not it is intended to.

One of the hallmarks of the team is this sense of looking to be wrong. It's the inquisitiveness, and sense of exploration. It's about being excited to be wrong, because then you've discovered something new.

There are a thousand no's for every yes.

The computer industry is creatively bankrupt.