Without a standard there is no logical basis for making a decision or taking action.

Goal setting has traditionally been based on past performance. This practice has tended to perpetuate the sins of the past.

What I want to do has no end, since I am on the endless frontier of a branch of knowledge.

Pareto's Principle: you generally spend 80% of your time on 20% of the project.

Without a standard there is no logical basis for making a decision or taking action.

...every successful quality revolution has included the participation of upper management. We know of no exceptions.

Quality planning consists of developing the products and processes required to meet customer's needs