It is most important that top management be quality-minded. In the absence of sincere manifestation of interest at the top, little will happen below.

Without a standard there is no logical basis for making a decision or taking action.

Observing many companies in action, I am unable to point to a single instance in which stunning results were gotten without the active and personal leadership of the upper managers.

What I want to do has no end, since I am on the endless frontier of a branch of knowledge.

Pareto's Principle: you generally spend 80% of your time on 20% of the project.

All improvement happens project by project and in no other way.

Quality planning consists of developing the products and processes required to meet customer's needs