Curiosity is a key building block. The more curious you are, the more creativity you will unleash. A great way to do that is to ask the three "magic questions" again and again... those questions are simply, "Why", "What if?", and "Why not?". Asking these questions constantly focused you on the possibilities and away from how things are at the moment.
Josh LinknerOne idea can be transformative. One idea can change your career, your life, your community, your family, and even the world. I truly believe that each of us have at least one special game-changing idea inside us right now. The trick is, how do we get it out?
Josh LinknerYou don't often see the words "Discipline" and "Dreaming" in the same sentence. But I believe this duality is critically important to win in both business and life. Dreaming without discipline is fantasy land. Discipline without dreaming creates rigid and stifling bureaucracies. Having a process to enable the creative process will help liberate the creativity that lives within every organization and individual.
Josh LinknerThere's an old saying - you'll never hit a target you can't see. Defining a Creative Challenge is an important step in focusing your creativity toward a specific problem or opportunity. A Creative Challenge can be something big such as a revolutionary new product or a cure for disease. However, it can also be much smaller such as a new package design or an efficiency gain in a manufacturing process. It starts with clearly defining the challenge and desired outcome.
Josh LinknerInnovation is a subset of creativity. Innovation often deals with product launches and is often relegated to the C-suite or to heads of R&D departments. Innovation requires creativity, but creativity is something that is much more broad. It applies to people at all levels of an organization. Today, we all are responsible for delivering "everyday creativity". Small creative acts that add up to big things.
Josh LinknerPeople equate job titles to levels of creativity. We think that musicians are creative while accountants are not. Job title has nothing to do with human creativity. In fact, we all have enormous creative potential. Even those that often state with authority that "I'm not creative." With a systematic approach to building creative capacity, we all have the opportunity to create and leave a mark on the world.
Josh Linkner