Not only is it important for me to create a 100% cruelty-free brand, but also send out a very clear message to both consumers and companies out there: testing on animals in the name of beauty is cruel and unnecessary.
Kat Von DI'm a stickler about never going to bed with makeup on. Like, all I can hear is my pores screaming, "Nooooooo!" So I'm a saint when it comes to cleansing.
Kat Von D