As foreign as it would be for you to go running in regular shoes, I want it to be just as foreign for you not to work out in your Under Armour.

My first real business was bootlegging T-shirts - I was just a dumb kid. You go to a concert and pay $25 for a cotton T-shirt that says 'Rolling Stones,' 'Lollapalooza,' or whatever. On the outside they're 10 or 15 bucks. We were the guys selling them for 10 or 15 bucks.

As foreign as it would be for you to go running in regular shoes, I want it to be just as foreign for you not to work out in your Under Armour.

The sports apparel industry was dominated by the big shoe companies. But there was a void in apparel and I decided to fill it.

I'm a big advocate of the power of positive thinking, particularly for small businesses.

Best merchants are the ones who dictate cool, not those who try to predict it!

When you see most companies get big, they want to shout about all they've done. But the consumer wants to know: 'What have you done for me lately?'