I wake up in the morning and I think about one brand. I don't have enough time to wake up twice and think about two.

Any self-respecting entrepreneur has borrowed money from their mother at some point.

It's a fire, it's a passion to get out and to create and to innovate. And that I've always enjoyed and I've always been very proud of is that the people I've done business with, the people around me have always made money.

As foreign as it would be for you to go running in regular shoes, I want it to be just as foreign for you not to work out in your Under Armour.

We need to stop making wide-body seats on airplanes, stop accommodating that, because it's not healthy.

All we're trying to do is change how people think about fitness. And build Under Armour into the biggest brand in the entire land.

Brand is not a product, that's for sure; it's not one item. It's an idea, it's a theory, it's a meaning, it's how you carry yourself. It's aspirational, it's inspirational.