I worked for a newspaper in Europe for, I lived in Europe for about seven years, so I worked in this sort of a yellow journalism kind of a thing, it was like a scandal sheet.

Well, a lead is the most important thing about the story.

I came over here and worked for rock magazines, and I worked for Rolling Stone, which has a very high standard of journalism, a very good research department.

I don't find music being less important than, like, politics.

If your audience is young, it'd be youth culture, if your audience is older, it'd be older people, if it were senior citizens, it'd be senior citizen issues. So you try and hit the target audience.

And the most important thing you can do is learn to edit yourself. And then go back and rewrite.

Well, in features, and in writing especially, it's often the style of the writer comes in.