What you think about, talk about, and get off your ass and do something about, comes about.

It is a solid business principle that people who enjoy what they do are better at what they do.

Few people will turn to themselves to take responsibility for their results until they have exhausted all opportunities to blame someone else.

It seems to me most people make the mistake of never building a following where they are considered a resource to their fan base so when they do release the book there will be somebody there to buy it.

Reward the behavior you want repeated.

I think shorter books are going to become more and more of the trend. So I don't think you have to write big, big, long books.

I've been very fortunate at having good titles but I just think in terms of titles. I'm doing a workshop now where people write books and they come and I name their books for them. I'm good with titles.