My brand was always going to be based on my personality. I didn't want people hiring me for what I said. I wanted them hiring me for who I am.
Larry WingetBe the kind of person others admire, can count on, trust, and enjoy spending time with. After you have developed that reputation, people will start to ask you what you do and you will be amazed at how many people will want to work with you. You will attract others based on your character.
Larry WingetYou are not paid to work hard. In fact, you are not paid for effort at all. You are paid for results. It's not what you do; it's what you get done.
Larry WingetI've been very, very successful at building probably the most recognizable, physically recognizable brand in personal development.
Larry WingetAbandoning who people think you are and becoming who you really are is a simple concept, but sometimes it is very hard to do. It isn't easy to give up others' ideas of who you are. Yet the key to success is to discover your uniqueness and to exploit it. Your authentic persona, either personal or corporate, is the key to your prosperity.
Larry Winget