Work hard on your job and work harder on yourself
Love brings about passion and passion is always marketable.
Reward the behavior you want repeated.
Stress comes from knowing what is right and doing what is wrong
The premise, to me, is the most important thing that you have to know going in. It's the problem as you see it. So I write down the problem as I see it. That is the premise for my book.
You can't write a book and just expect it to sell itself, you know. We're not building that better mousetrap and waiting for the world to beat a path to our dear. You've got to build a market for your book.