It is not about bits, bytes and protocols, but profits, losses and margins.
The thing I have learned at IBM is that culture is everything.
If life was so easy that you could just go buy success, there would be a lot more successful companies in the world. Successful enterprises are built from the ground up.
The rewards system is a powerful driver of behavior and therefore culture.
The next thing is: we can make IBM even better. We brought IBM back but we're gunning for leadership.
In the end an organization is nothing more than the collective capacity of its people to create value.