Our acquaintancesโnot our friendsโare our greatest source of new ideas and information. the internet lets us exploit the power of these kinds of distant connections with marvellous efficiency.
Malcolm Gladwellour unconscious reactions come out of a locked room, and we can't look inside that room. but with experience we become expert at using our behavior and our training to interpret - and decode - what lies behind our snap judgment and first impressions.
Malcolm GladwellAcquaintances represent a source of social power, and the more acquaintances you have the more powerful you are.
Malcolm GladwellThe Law of the Few... says that one critical factor in epidemics is the nature of the messenger.
Malcolm Gladwell