I always resist seeing my own personal motivation in my work, but I guess it must be there on some level. And I do feel very much that my life follows the kinds of things I talk about in my books. I've always thought of myself as an insanely lucky person, so perhaps the success of my first two books led me to want to examine this phenomenon on some unconscious level.

By shifting the balance away from the individual we open the door for the individual. Because we make it obvious that anyone can do it given the right circumstance.

Look at the world around you. It may seem like an immovable, implacable place. It is not. With the slightest push - in just the right place - it can be tipped.

Track is full of the absolute nicest and most polite athletes in all of sports, and where does it get us?

It's not about how smart you are. It's about your values.

If you want to bring a fundamental change in people's belief and behavior...you need to create a community around them, where those new beliefs can be practiced and expressed and nurtured.

An aggressive drug-testing program would cut down on certain abuses, but its never going to catch everyone - or even close to everyone.