Anyone who knows the marketing world knows that ideas come and go, and people latch onto things and think of them as a kind of solution.
Malcolm GladwellActivism that challenges the status quo, that attacks deeply rooted problems, is not for the faint of heart.
Malcolm GladwellThat was it! The whole Redwood City philosophy was based on a willingness to try harder than anyone else.
Malcolm GladwellSuccess is not a function of individual talent. It's the steady accumulation of advantages. It's bound up in so many other broader circumstantial, environmental, historical, and cultural factors.
Malcolm GladwellMy highest compliment is when someone comes up to me to say, "My 14-year-old daughter, or my 12-year-old son read your book and loved it." I cannot conceive of a greater compliment than that - to write something that as an adult I find satisfying, but also that manages to reach a curious 13- or 14-year-old.
Malcolm Gladwell