With a Web and iPhone app, I try to find new and tiny ways to delight my customers. They may not notice, but it helps drive goodwill and makes your product remarkable.

Keep building and supporting new tools, technologies, and platforms to empower independence, interoperability, and web property ownership.

Attention to detail can't be (and never is) added later. It's an entire development philosophy, methodology, and culture.

I don't need every customer. I'm primarily in the business of selling a product for money. How much effort do I really want to devote to satisfying people who are unable or extremely unlikely to pay for anything?

I've worked with many large and small publishers, and nearly all of them love the value that Instapaper provides to their readers.

One reason I love the Kindle, more so than the iPad, is that on the Kindle you can't do anything else but read. It's the best, because it does the least. It doesn't even show a clock.

People want to download publications quickly and read them without cruft. Publications that started in print carry too much baggage and usually have awful apps. 'The Magazine' was designed from the start to be streamlined, natively digital, and respectful of readers' time and attention.