With a Web and iPhone app, I try to find new and tiny ways to delight my customers. They may not notice, but it helps drive goodwill and makes your product remarkable.

Instapaper is much bigger today than I could have predicted in 2008, and it has simply grown far beyond what one person can do. To really shine, it needs a full-time staff of at least a few people.

As long as I manage investments properly and don't spend recklessly, Tumblr has given my family a strong safety net and given me the freedom to work on whatever I want. And that's exactly what I plan to do.

Instapaper wouldn't be of as much value if it weren't for these mobile and e-reader devices. They give you a separate physical context for reading.

Google won't break into your home. You'll invite them in.

Emphasizing and rewarding length over quality results in worse writing and more reader abandonment.

Writing your own blog platform is like roasting your own coffee: it's impractical and you probably shouldn't do it, but for people who really, truly care about it, it's worthwhile to them for their own personal priorities that sound crazy to everyone else. Well, I write my own blog platform and I roast my own coffee.