We are on the cusp of a marketing revolution. And it's being led by YOU.
Content has no economic value unless it's shared and it's acted on.
Content is the currency of the social web and sharing that content is the catalyst to new relationships and business benefits.
If you create great content, huzzah. But if it doesn't move anywhere, you're not succeeding.
Power doesn't come from CONTENT, power comes from content that MOVES.
The key to finding your remarkability is to think about what makes you surprising, interesting, or novel.