Fear is the most basic emotion we have. Fear is primal. Fear sells.

I'm not a horror fan. I'm an anti-horror fan. I think horror fans feel deep down in the pit of their souls, they feel safe, and therefore bored. And therefore they want to be scared.

I think Americans are at our best when we recover from a crisis. We've suffered some blows that other countries would have never recovered from.

1. Organize before they rise! 2. They feel no fear, why should you? 3. Use your head: cut off theirs. 4. Blades don't need reloading. 5. Ideal protection = tight clothes, short hair. 6. Get up the staircase, then destroy it. 7. Get out of the car, get onto the bike. 8. Keep moving, keep low, keep quiet, keep alert! 9. No place is safe, only safer. 10. The zombie may be gone, but the threat lives on.

[...]you don’t have to be Sun freakin Tzu to know that real fighting isn’t about killing or even hurting the other guy, it’s about scaring him enough to call it a day.

If I thought there was any hope of turning 'World War Z' into a movie, I wouldn't have written it as a giant, epic, global story, because that requires a giant, epic, global budget.

Survival is the key word to remember—not victory, not conquest, just survival.