Strategy is about making choices, trade-offs; it's about deliberately choosing to be different.

Risk is a function of how poorly a strategy will perform if the 'wrong' scenario occurs.

Ultimately, health care fails the most basic test. It's not organized around the needs of the patient.

Change brings opportunities. On the other hand, change can be confusing.

A target should go with every goal. A target is the value that defines success.

The company without a strategy is willing to try anything.

Businesses must reconnect company success with social progress. Shared value is not social responsibility, philanthropy, or even sustainability, but a new way to achieve economic success. It is not on the margin of what companies do but at the center. We believe that it can give rise to the next major transformation of business thinking.