I love that the level of mediocrity rises.

Some people are in stultifying environments where there are rigid rules and rituals and they need that to thrive, where other people are just asphyxiated by stuff like that.

Marketing is a necessary part of the creative process.

Identities are the beginning of everything. They are how something is recognized and understood. What could be better than that?

Creativity has to do with what came before you immediately, not what came before you a long time ago.

I'm hoping that I continue to be innovative on things that are tremendously visible and are still important projects.

You can't say there shouldn't be marketing and (that) marketing is a bad thing.