By themselves, character and integrity do not accomplish anything. But their absence faults everything else.

When the business grows, the person who founded it is incredibly busy. Rapid growth puts an enormous strain on a business. You outgrow your production facilities. You outgrow your management capabilities.

True marketing starts...with the customer, his demographics, his realities, his needs, his values. It does not ask, "What do we want to sell?" It asks, "What does the customer want to buy?"

Strategy is a commodity, execution is an art.

Work is an extension of personality. It is achievement. It is one of the ways in which a person defines himself, measures his worth, and his humanity.

There is no perfect strategic decision. One always has to pay a price. One always has to balance conflicting objectives, conflicting opinions, and conflicting priorities. The best strategic decision is only an approximation - and a risk.

A business enterprise must continue beyond the lifetime of the individual or of the generation to be capable of producing its contributions to economy and to society.