Information is the manager's main tool, indeed the manager's capital, and it is he who must decide what information he needs and how to use it.
Peter DruckerCustomers pay only for what is of use to them and gives them value. Nothing else constitutes quality.
Peter DruckerA business exists because the consumer is willing to pay you his money. You run a business to satisfy the consumer. That isn't marketing. That goes way beyond marketing.
Peter DruckerBut innovation is more than a new method. It is a new view of the universe, as one of risk rather than of chance or of certainty. It is a new view of man's role in the universe; he creates order by taking risks. And this means that innovation, rather than being an assertion of human power, is an acceptance of human responsibility.
Peter Drucker