The experience of the human race indicates strongly that the only person in abundant supply is the universal incompetent.

Management is not being brilliant. Management is being conscientious.

One does not "manage" people. The task is to lead people.

Leadership is not rank, privileges, title or money. It is responsibility.

Thus, for those who are willing to go out into the field, to look and to listen, changing demographics is both a highly productive and a highly dependable innovation opportunity.

Innovation is the specific tool of entrepreneurs, the means by which they exploit change as an opportunity for a different business or a different service. It is capable of being presented as a discipline, capable of being learned, capable of being practiced. Entrepreneurs need to search purposefully for the sources of innovation, the changes and their symptoms that indicate opportunities for successful innovation. And they need to know and to apply the principles of successful innovation.

Of all the decisions an executive makes, none is as important as the decisions about people, because they determine the performance capacity of the organization.