When a subject becomes totally obsolete we make it a required course.

If you want it, measure it. If you can't measure it, forget it.

Innovation requires us to systematically identify changes that have already occurred in a business - in demographics, in values, in technology or science - and then to look at them as opportunities. It also requires something that is most difficult for existing companies to do: to abandon rather than defend yesterday.

The essence of management is to make knowledge productive.

Managing innovation will increasingly become a challenge to management, and especially to top management, and a touchstone of its competence.

Objectives can be compared to a compass bearing by which a ship navigates. A compass bearing is firm, but in actual navigation, a ship may veer off its course for many miles. Without a compass bearing, a ship would neither find its port nor be able to estimate the time required to get there.

The successful person places more attention on doing the right thing rather than doing things right.