It is always cheaper to do the job right the first time.

Quality is such an attractive banner that sometimes we think we can get away with just waving it, without doing the hard work necessary to achieve it.

If you don't know what the defect level is, how do you know when to get mad?

The customer deserves to receive exactly what we have promised to produce - a clean room, a hot cup of coffee, a nonporous casing, a trip to the moon on goassamer wings.

It is not possible to know what you need to learn.

Problems breed problems, and the lack of a disciplined method of openly attacking them breeds more problems.

It isn't what you find, it's what you do about what you find.