The question is, when so many others cut corners, shave the truth, self-deal, believe in the fast buck, and follow the crowd along the low road of least resistance, can we even afford to travel the high road of ethical behavior? Frankly, we can't afford anything else. Any other competitive angle is a pure crapshoot in today's business world. Companies with shaky ethics and shabby standards will be crippled as they try to compete in our changing world.
Price PritchettIf you're experiencing no anxiety or discomfort, the risk you're taking probably isn't worthy of you. The only risks that aren't a little scary are the ones you've outgrown.
Price PritchettWe can't achieve excellence through talent alone. Or merely by making technological improvements. We can't even buy our way to excellence, no matter how much money we have available to spend. More dollars will never do it. We have to develop a strong corporate conscience. Ethical muscle. And that doesn't happen by accident either.
Price PritchettYou canโt bake a cake without getting the kitchen messy. Halfway through surgery it looks like thereโs been a murder in the operating room. If you send a rocket to the moon, about ninety percent of the time itโs off courseโit โfailsโ its way to the moon by continually making mistakes and correcting them.
Price Pritchett