It should be said that we are presently, and I believe unfairly, constrained from directly promoting cigarettes to the youth market...Realistically, if our Company is to survive and prosper, over the long term, we must get our share of the youth market. In my opinion, this will require new brands tailored to the youth market.

If our company is to survive and prosper, over the long term we must get our share of the youth market.

Winston tastes good like a cigarette should

We strongly oppose warning labels on cigarette packs for several reasons: first and foremost, warning labels may improperly imply that it has been scientifically established that smoking causes disease

I believe that for the typical smoker nicotine satisfaction is the dominant desire, as opposed to flavor and other satisfactions.

Younger adult smokers are the only source of replacement smokers If younger adults turn away from smoking, the industry must decline.

[A]ny desired additional nicotine 'kick' could be easily obtained through pH regulation.