Perfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.

In my experience, good executives don't make mistakes.

In business for yourself, but not by yourself.

I didn't know what we would be selling in the year 2000 but whatever it was we would be selling the most of it.

All money means to me is a pride in accomplishment.

If any of my competitors were drowning, I'd stick a hose in their mouth and turn on the water. It is ridiculous to call this an industry. This is not. This is rat eat rat, dog eat dog. I'll kill 'em, and I'm going to kill 'em before they kill me. You're talking about the American way - of survival of the fittest.

I believe in God, family, and McDonald's. And in the office, that order is reversed.