I wasn't prepared for this big room with clattering typewriters and teletype printers. You could hardly hear yourself think.
Ray KrocPerfection is very difficult to achieve, and perfection was what I wanted in McDonald's. Everything else was secondary for me.
Ray KrocIf I had a brick for every time I’ve repeated the phrase Quality, Service, Cleanliness and Value, I think I’d probably be able to bridge the Atlantic Ocean with them.
Ray KrocThe key to success is being in the right place at the right time, recognizing that you are there, and taking action!
Ray Kroc