The adult public's taste is not necessarily ready to accept the logical solutions to their requirements if the solution implies too vast a departure from what they have been conditioned into accepting as the norm.

As a boy I had liked both drawing and physics, and I always abhorred the role of being a spectator. In 1908, when I was 15, I designed, built and flew a toy model airplane which won the then-famous James Gordon Bennett Cup. By 16 I had discovered that design could be fun and profitable, and this lesson has never been lost on me.

The main goal is not to complicate the already difficult life of the consumer.

Industrial design keeps the customer happy, his client in the black and the designer busy.

I sought excitement and, taking chances, I was all ready to fail in order to achieve something large.

No manufacturer, from General Motors to the Little Lulu Novelty Company, would think of putting a product on the market without benefit of a designer.

A designer must always think about the unfortunate production engineer who will have to manufacture what you have designed; try to understand his problems.