Virgin could never have grown into the group of more than 200 companies it is now, were it not for a steady stream of intrapreneurs who looked for and developed opportunities, often leading efforts that went against the grain.

Give your employees a mission that matches their ambitions. When you challenge people, they surprise you.

Build your own business team. Survival in business requires a synergy of skills.

Life's too short. If you're passionate - stand up.

If you look for the best in your employees, they'll flourish. If you criticize or look for the worst, they'll shrivel up. We all need lots of watering.

Coming up with the bucket list is the easy part, but ticking off the list is the challenge. I love a good challenge, which is why I strongly advise everyone to come up with a bucket list. It doesn't have to contain out of this world tasks. But once you have written down the list, screw it, just do it!

Every success story is a tale of constant adaption, revision and change.