I love stirring the pot. I love giving big companies a run for their money - especially if they're offering expensive, poor-quality products.

We, we - as I say, we go in and shake up other industries and I think, you know, we do it differently and I think that industries are not quite the same as a result of Virgin attacking the market.

I do believe the harder you work, the luckier you get.

Virgin could never have grown into the group of more than 200 companies it is now, were it not for a steady stream of intrapreneurs who looked for and developed opportunities, often leading efforts that went against the grain.

I just love life. I mean, you know, I love every second of it. I love people.

Remain focused on fulfilling your business mission. Never allow adversity divert your attention and efforts.

Be creative. Innovate consistently on the little things that the big companies ignore. Little things often make big differences in business.