Be swift to take advantage of business opportunities. Bigger companies are too cumbersome to move quickly; this can be a competitive advantage for you.

... Our first priority should be the people who work for the companies, then the customers, then the shareholders. Because if the staff are motivated then the customers will be happy, and the shareholders will then benefit through the company's success.

However small a company, its founders should try to expand people's opportunities and choices.

Dream big by setting yourself seemingly impossible challenges. You then have to catch up with them.

To have created one of the most respected companies in the world. Not necessarily the biggest.

If you love what you do and if you believe in what you do, others will share your enthusiasm. Passionate people find their way to the Virgin Group, and when they do, we snap them up and try to keep them within the family.

Life's too short. If you're passionate - stand up.