If you look after your staff, they'll look after your customers. It's that simple.

Some 80% of your life is spent working. You want to have fun at home; why shouldn't you have fun at work?

Wine, like life, is meant to be enjoyed.

The Virgin brand is not a product like Coca-Cola or Famous Grouse whisky. it's an attitude and a way of life to many. That attitude is about giving customers a better time and better value in a fun way that embraces life and seeks to give the customers something new.

Anyone who makes an effort at whatever they hope to accomplish can, and will, seriously improve their chances of succeeding.

Fun is at the core of the way I like to do business and it has been key to everything I've done from the outset.

There's no better satisfaction than watching the people around you, who have worked day and night to get something right, realising the dream.