A company is people … employees want to know… am I being listened to or am I a cog in the wheel? People really need to feel wanted.

Embrace a mistake and learn from it; don't regret them.

Every success story is a tale of constant adaption, revision and change.

When people screw up, give them a second chance.

If you're looking to become an entrepreneur then don't waste your time going to university or business school - just get on and do it.

Fun is at the core of the way I like to do business and it has been key to everything I've done from the outset. More than any other element, fun is the secret of Virgin's success. I am aware that the ideas of business as being fun and creative goes right against the grain of convention, and it's certainly not how the they teach it at some of those business schools, where business means hard grind and lots of 'discounted cash flows' and net' present values'.

Money is a poor indicator of success.