The important thing is that you've got a strong foundation before you start to try to save the world or help other people.
Richard BransonI am a believer in trying to treat people properly and trying to respond and making sure that I find the time to be courteous.
Richard BransonLavish praise on people and people will flourish; criticize people and they'll shrivel up.
Richard BransonValues cannot be speedily forgotten if it is inconvenient or commercially expedient. Values have to have meaning and longevity; otherwise they are valueless. You cannot embrace innovation up to a point or only sometimes. Branding demands commitment; commitment to continual re-invention; striking cords with people to stir their emotions; and commitment to imagination. It is easy to be cynical about such things, much harder to be successful.
Richard Branson