If you can run one company, you can run another. Running companies are about inspiring and driving the best out of people.

In a sense, when we started Virgin Atlantic, I was trying to create an airline for myself. If you try to build the perfect airline for yourself, it will be appreciated by others.

I believe in benevolent dictatorship provided I am the dictator.

There have been times when I could have succumbed to some form of bribe, or could have had my way by offering one. But ever since that night in Dover prison I have never been tempted to break my vow.. My Parents always drummed into me that all you have life is your reputation: you may be very rich, but if you lose your good name you'll never be happy.

I've been in Africa, and I've been to hospitals of Africa, and they're not hospitals, they're places where people go to die. And rows and rows and rows of people just dying and the waiting rooms of the hospitals are full of people waiting to get into the beds of the people who died the night before, and they're dying from unnecessary diseases.

We have the enormous opportunity in our hands to make a positive difference for business, people, and the planet.

To have created one of the most respected companies in the world. Not necessarily the biggest.