A good leader leads from the front. Don't get stuck in the office. Get out, meet people and listen to their stories.

The brands that will thrive in the coming years are the ones that have a purpose beyond profit.

I've taken many knocks over the years but it has only made me stronger and more determined to succeed.

There is no point in starting your own business unless you do it out of a sense of frustration.

Don't think about making money, think about making a difference, spot where others are doing it badly and do it better

The brand is only as good as your products, so.. if people have a good experience on Virgin Atlantic or if they have a good experience on Virgin trains or.. if they have a Virgin mobile phone and they can get straight through to our people and they're well looked after and then they'll try the next product that we launch.

On conflicts, generally speaking, the world is a hell of a lot better to live in today than it was thirty years ago, despite what's going on in Syria. There are definitely hopeful signs that the world is moving, decade by decade, in the right direction.