I've been lucky to have survived balloon trips, boating trips, you know, a lot of rather foolish things in my life, so I was definitely born under a lucky star.

If you are seizing on a new business opportunity, deliberately move your customers' expectations up a few notches and consistently over-deliver on your promises - you will leave your competitors struggling to catch up.

You don't have to be one of the Elders. You don't have to be well known. You just have to be determined to care about people. That's all it takes.

Fantasizing about the future is one of my favorite pastimes.

I prefer to have a great time and to keep my wits about me.

In a sense, when we started Virgin Atlantic, I was trying to create an airline for myself. If you try to build the perfect airline for yourself, it will be appreciated by others.

It's worrying to think more than half the world's population lacks internet access and therefore lacks an equal opportunity to improve their lives.