I never set out to be a businessman

There are no quick wins in business - it takes years to become an overnight success.

Your brand name is only as good as your reputation

Every success story is a tale of constant adaption, revision and change. A company that stands still will soon be forgotten. Trying to provoke positive change is a principle we've embedded across the Virgin family for more than four decades.

In Africa, villagers look up to elders; they are the moral voice of their community.

Whether we're fighting climate change or going to space, everything is moved forward by computers, and we don't have enough people who can code. Teaching young people to code early on can help build skills and confidence and energize the classroom with learning-by-doing opportunities. I learned how to fly a hot air balloon when I was 30,000 feet up and my life was in the balance: you can learn skills at any age but why wait when we can teach everyone to code now!

If you look after your staff, they'll look after your customers. It's that simple.