Brands always mean something. If you don't define what the brand means, your competitors will

Red tape will often get in your way. It's one of the reasons I often carry scissors!

I had no plans to be an entrepreneur. I just wanted to be a journalist and write for a magazine. At 15, I just decided to leave school and launch a national student magazine.

If you have an idea that's going to make a big difference to people's lives, and other people are not doing it, you know, just say "screw it," do it and get on with it, and give it a go.

Be creative. Innovate consistently on the little things that the big companies ignore. Little things often make big differences in business.

We'd love to be involved with the creation of something very special, something quite large and something quite exciting.

We hope to create thousands of astronauts over the next few years and bring alive their dream of seeing the majestic beauty of our planet from above, the stars in all their glory and the amazing sensations of weightlessness and space flight.