When you're first thinking through an idea, it's important not to get bogged down in complexity. Thinking simply and clearly is hard to do.
Richard BransonI just wanted to create things that I could be proud of. Money was just an evil byproduct to pay the bills at the end of the year.
Richard BransonI never went into business just to make money - but I found that if I have fun, the money will come. I often ask myself, is my work fun and does it make me happy? I believe that the answer to that is more important than fame or fortune. If it stops being fun, I ask why? If I can't fix it, I stop doing it.
Richard Branson