Your brand name is only as good as your reputation

We've definitely cracked the technology. Now we're just trying to be able to produce the amount of fuels that we need to satisfy our own needs and then other people's needs.

Money is only interesting for what it lets you do and create.

If you aim higher than you expect, you could reach higher than you dreamed.

If you spot an opportunity and are really excited by it, throw yourself into it with everything you've got.

I never learned the rules in the first place. To change the game is at the heart of what Virgin stands for, so the company culture has always been: "Don't sweat it: rules were meant to be broken."

No matter where my travels take me, my day starts with a good work out, preferably kitesurfing or tennis. Exercise puts me in the right state of mind for the day. Dedicating time in the morning to exercise your body will make a big difference when you have to focus your mind on the day's work.