...realize in your daily life that 'matter' is merely an aggregation of protons and electrons subject entirely to the control of Mind; that your environment, your success, your happiness, are all of your own making... All wealth depends upon a clear understanding of the fact that mind- thought - is the only creator. The great business of life is thinking. Control your thoughts and you control circumstance.

Study your reader first - your product second. If you understand his reactions, and present those phases of your product that relate to his needs, then you cannot help but write a good letter.

You can have what you want- if you know how to form the mold for it in your own thoughts. There is no dream that may not come true, if you but learn to use the Creative Force working through you. The methods that work for one will work for all. The key to power lies in using what you have...freely, fully and thus opening wide your channels for more creative force to flow through you.

Faith is the confidence, the assurance, the enforcing truth, the knowing.

All of us have bad luck and good luck. The man who persists through the bad luck - who keeps right on going - is the man who is there when the good luck comes - and is ready to receive it.

There is nothing on earth that you can not have once you have mentally accepted the fact that you can have it.

It sometimes seems that we have only to love a thing greatly to get it.