Momentum and growth are the lifeblood of startups. This is probably in the top three secrets of executing well.

Most great companies in tech have been built by personal referrals for the first...at least 100 employees and often many more.

... but actually it sucks to have a lot of employees, and you should be proud of how few employees you have.

You're saying no ninety-seven times out of a hundred, and most founders find they have to make a very conscious effort to do this.

Someday, you need to build a business that's difficult to replicate. This is an important part of a good idea.

Experience matters for some roles and not others.

A single mediocre hire in the first five will often in fact kill a startup.