You really want to know your cofounders for a while, ideally years.

As you grow, the productivity I think, goes down with the square of the number of employees if you don't make an effort.

A lot of people treat choosing their cofounder with even less importance than they put on hiring. Don't do this.

You should think about for the next 10 years, you're going to be giving out 3-5% of the company every year.

1 of the hardest parts about being a founder, is that there are a 100 important things competing for your attention each day.

You want an idea about what you can say. I know it sounds like a bad idea but here's specifically why its actually a great one. You want to sound crazy but you want to ask to be right.

You should be giving out a lot of equity to your employees.