By the way, that's my number one piece of advice if you're going to join a startup: pick a rocket ship.

You want to sound crazy, but you want to actually be right.

Most things are not as risky as they seem.

You can basically change everything in a startup but the market.

I think as a rough estimate, you should aim to give about 10% of the company to the first 10 employees.

You also really want to take the time to think about how the market is going to evolve.You need a market that's going to be big in 10 years.

If it takes more than a sentence to explain what you are doing, it's almost always a sign that what you are doing is too complicated.