Someday, you need to build a business that's difficult to replicate. This is an important part of a good idea.

Later, you should learn to hire fast and scale up the company, but in the early days the goal should be not to hire. Not to hire.

A related advantage of mission oriented ideas, is that you yourself will be dedicated to them.

What you want to do is innovate on your product and your business model, management structure is not where I would try and innovate.

Stay focused and don't try to do too many things at once. Care about execution quality.

The thing that kills startups at some level, is the founders giving up.

A board member of mine used to say sales fix everything in a startup, and that is really true.