Money and ownership alone aren't enough. Set high goals, encourage competition, and then keep score.
Swim upstream. Go the other way. Ignore the conventional wisdom.
The key to success is to get out into the store and listen to what the associates have to say. It's terribly important for everyone to get involved. Our best ideas come from clerks and stockboys.
If you don't listen to your customers, someone else will.
Appreciate everything your associates do for the business.
Leaders must always put their people before themselves. If you do that, your business will take care of itself.