If you are a large company and you want to do something unique, you almost by definition have to tap onto the core business in some way. Otherwise you are going into a naked fight against startups, and that's just a tough place to be.
Scott D. AnthonyYou still want to be thoughtful about what you do, no doubt, but you have to learn through trial-and-error experimentation as well.
Scott D. AnthonyChecklists are really helpful ways to remind people around how to manage complicated tasks.
Scott D. AnthonyHistory teaches us that many breakthroughs were happy accidents. Whether that's penicillin coming from Fleming neglecting to clean his laboratory before going on vacation or the team at Odeon trying a little side project that allowed people to communicate in real time as long as their message was 140 characters or less (which ultimately of course became Twitter), the unintended is often the transformational.
Scott D. AnthonyWhy do people do crossword puzzles? There's no reward for completing one, but some people just like the challenge.
Scott D. AnthonyPeople will try to copy what they can see, which is the final product or service, but it's much harder to see (and copy) all the intricacies of the business model that allows you to create, capture, and deliver value. And that's what you need to get right to really jam something down people's throats!
Scott D. Anthony